Strategic Planning Questions

  • What’s our purpose as a company? What’s the promise of our brand?
  • What do our customers/consumers feel is the most valuable things that we can do for them? (Consider this as the basis of your brand promise.)
  • What is the unique value of our organization…the competitive differentiator in our minds and in the minds of our stakeholders?
  • Where is our competition coming from and what are their perceived

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IT Infrastructure Questions

Still stuck with bad processes and high-maintenance legacy systems? Here are five questions that will help you determine and sort your priorities.

  • Is your company’s infrastructure helping or hindering your company’s …
    M&A options and plans?
    New-product and speed-to-market strategies?
    Efforts to implement new technologies that deliver a more unified, holistic view of your customers?
    Depending on your company’s business strategy in the coming years, a response

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10 Questions Every Board Member Should Ask

Ram Charan and Julie Schlosser recommend the best questions every board member and shareholder should ask to get to the heart of what they should know about a company. Ten disarmingly simple questions. “so simple in fact, that we often forget to – or are embarrassed to – ask them.”

  1. How does the company make money?
  2. Are our customers paying up?
  3. What could really hurt

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Business Intelligence Quiz

Revenues and Profitability

  • I can identify the products, services, and channels driving my revenue and profit.
  • I can rank customers and customer locations by profitability.
  • I am automatically alerted when critical costs, such as non-billable overtime rates, fall out of control.
  • I know when my sales reps/managers are on target, and I can intervene in time to make a difference.

Customer Relationship Management

  • I can identify low-value customers and try to

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Discovering How Your Future Leaders Think

Gallup has been researching top-performing leaders for more than 40 years. One crucial discovery has been that top performance is strongly correlated to seven main leadership activities or “demands.” Those demands are: visioning, maximizing values, challenging experience, mentoring, building a constituency, making sense of experience, and knowing self.

Focusing each leader’s growth on the seven demands can accelerate leadership development. This artcle outlines the seven … [ Read more ]

Top 10 Advertising Questions

  • How do I know how much to spend on advertising?
  • How do I evaluate the effectiveness of my advertising?
  • How can I learn more about my target audience?
  • How do I evaluate the efficiency of different media?
  • How do I make certain that my ad will pull?
  • What’s more important: reach or frequency?
  • How do I know which medium works best?
  • Should I run a big ad once or several smaller ads

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