Assessing the Gap Between Innovation Rhetoric and Reality

When you ask these questions of first-line employees, you quickly discover that in most companies there’s still a big gap between the rhetoric of innovation and the reality:

  • How have you been trained as a business innovator? What investment has the company made in teaching you how to innovate?
  • If you have a new idea, how much bureaucracy do you have to go through to get a small increment of experimental capital? How long is it going to take you to get 20 percent of your time and $5,000 to test your idea? Is that a matter of months or is it very easy for that to happen?
  • Are you actually being measured on your innovation performance or your team’s innovation? Does it influence your compensation?
  • As you look at the management processes in your company, do they tend to help you work as an innovator or get in the way?
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