- What do current customers say that they LOVE about you?
- What specifically do they say you should improve?
- When was the last time you disappointed them?
- What do they value the most about your company?
- Which specific customers recommend you the most?
- What do they say specifically–in their own words–when they recommend you to others?
Source: Top 6 Tips to Understanding Customer Evangelism by Ben McConnell and Jackie Huba / MarketingProfs.com
November 26, 2002
Subject: Customer Questions
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