- Is the structure right?
- Is the business model sustainable?
- Do you want to be in the business you are in?
- Is executive success (and succession) in place?
- Do you know your customers?
- Are the costs right?
- Is the product right?
- Do you know your competition?
- Is the balance sheet right?
- Where are you on technology?
Source: As the Economy Turns: 10 Questions for Executives / John McCallum / Ivey Business Journal, May/June 2001
Subject: CEO / Executive Questions