5 Questions from IBM About Speaking Out on Social Issues
IBM has honed a position since the 1950s when it spoke about and acted on racial justice. The company asks its employees to ask themselves the following five questions.
- Is the issue directly linked to the business?
- Does the company have a history of engaging in it?
- What are the stakeholders saying?
- What are the competitors doing?
- Could the company make a meaningful difference by engaging?
At the moment, … [ Read more ]
Author: Lucy Parker | Source: Author Talks: How you can future-proof your business for sustainable, long-term growth | Subject: Social Responsibility Questions