3 Posts found for Publisher: GrokDotCom

1. Do you offer a clear message and value?
2. Have you established Trust & Credibility?
3. Have you answered all the main objections?
4. Have you addressed the emotional “ownership” of the sale?
5. Have you substantiated your claims?
6. Have you made the next steps clear?
7. Could you have said the same thing in a 1/3 of the words?

Author: Bryan Eisenberg | Source: Optimizing Website & Landing Page Copy – A 10 Step Process | Subjects: Marketing Questions, Sales Questions

1. Whom am I trying to persuade?
2. What am I trying to persuade this person to do?
3. What information does this person need so he or she is persuaded to take this action?

Authors: Anthony Garcia, Joshua Hay | Source: An Outsider’s Perspective on Your Web Site | Subjects: IT Questions, Website Questions

• First time visitors to our store tell us…
• One of the most unusual questions we’ve ever had was…
• One thing people tell us they are confused about our business is…
• I was especially proud when I helped a customer with…
• We do lots of things that customers never see. If they knew this, they would…
• The biggest error made by first time buyers is…
• When we talk with customers

… [ Read more ]

Source: Explorations in Uncovery | Subject: Customer Questions