Operating in Emerging Countries
Companies operating in emerging countries need to answer some basic questions if they aim to consistently thrive, and not only survive, in this type of environment:
- How can we operate with a business plan founded on tools and assumptions designed for more stable environments?
- How can we make more structured decisions under high levels of environmental uncertainty?
- How can we anticipate the future in order to
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Authors: Bernardo S. Sichel, Karim Taga, Mark Dougan | Source: Contingent Capitalism: Planning and Decision Making in Emerging Markets | Subject: International / Global Questions
