Global Readiness Questions
Here are some questions to begin with to help determine if and when your company will be ready to enter the global marketplace and what is needed to do so:
- Is the corporate leadership committed and involved in going global?
- Who should be involved in our global game plan and strategizing sessions? What are their specific roles and responsibilities?
- Have we done any market research to
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Author: Karin K. Schaff-Glazier | Source: Strategizing Your Next Move in the Global Game | Subject: International / Global Questions