4 Guiding Questions for an Innovation Culture

BCG has identified four aspects of innovation culture on which companies often focus: what successes you celebrate, how you create, how you lead, and how you team. Importantly, these aspects either add—or destroy—value, depending on how your teams work together. Each aspect, when framed as a question, can help you determine what route to pursue to bolster your company’s innovation culture.

  1. What do you celebrate? What

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