4 Guiding Questions for an Innovation Culture

BCG has identified four aspects of innovation culture on which companies often focus: what successes you celebrate, how you create, how you lead, and how you team. Importantly, these aspects either add—or destroy—value, depending on how your teams work together. Each aspect, when framed as a question, can help you determine what route to pursue to bolster your company’s innovation culture.

  1. What do you celebrate? What

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Business Model Innovation Questions

The following questions, based on BCG research into the characteristics of robust, resilient business models, can help you navigate this part of the process:

  • Can the business model scale effectively? Can it be replicated across all your business units or the markets you serve, without diminishing returns?
  • Will the business model differentiate your brand or product and make it more competitive in the marketplace?
  • Will it reduce

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